CREA Café: New Weekly Column Launches

Ahh, Fridays. For many, it signifies the end of the work week, but let’s face it—as a REALTOR®, you know that’s when things can get fun.

So, before you tend to a weekend of bidding wars and live stream open houses, the CREA Café—the official blog of the Canadian Real Estate Association curated specifically for REALTORS®—will be publishing a new Friday feature that’s purpose is to slow you down just a bit to help you enjoy the lighter side of the REALTOR® lifestyle.

Beginning this Friday, the CREA Café will be shining a spotlight on the REALTOR.ca Living Room blog post of the week. The REALTOR.ca Living Room is CREA’s consumer or client-focused blog and it’s filled with useful and entertaining posts about everything in or around the home. Content themes include home improvement ideas, neighbourhood guides, market trends and more.

Through our daily REALTOR.ca themes, we’re committing to help build and maintain lifelong relationships between Canadians and REALTORS®. By sharing content you think your clients will enjoy, you’re helping yourself stay in touch with them beyond the purchase or sale of a home, which obviously increases your chances of repeat business and receiving referrals.

Examples of some recent popular Living Room articles include:

The CREA Communications team will select both an English and French article of the week to feature, but of course, if you want to read more, visit the REALTOR.ca Living Room and follow @REALTORdotca on the following social channels.

       

This new weekly feature will be replacing the recent summer Cocktail Corner series.


We’re also always on the lookout for contributors to the CREA Café’s REALTORS® Corner. Content featured there is submitted by REALTORS® for REALTORS® and is an excellent opportunity to share expertise and weigh in on important matters concerning real estate in Canada.

Email crea-comms@CREA.ca for more information on how to get involved.