Get Your Listing the Attention it Deserves with REALTOR.ca DDF® and Microsoft Bing

Updates to consumer technologies keep making everything from shopping, to banking, to booking appointments more convenient, and our latest partnership with Microsoft Bing is no exception. If your brokerage has opted in to REALTOR.ca DDF®, your listings can now be displayed during relevant real estate related searches using the Bing search engine. Providing the most comprehensive and reliable source for real estate in Canada is one of the ultimate goals of REALTOR.ca, and it has not gone unnoticed. Microsoft has selected REALTOR.ca DDF® as the exclusive source for Canadian real estate listings for a new Bing search experience.

While more and more platforms pop up for consumers to view real estate listings, REALTOR.ca continues to increase its market share – up 15% from 2019-2020. Thanks to REALTOR.ca DDF®, quick distribution of your listings to major brands such as TD Bank, Scotiabank, The Globe and Mail, and Microsoft Bing is a breeze, and it’s all powered by REALTOR.ca. Once your broker has selected their desired advertising channels, you can make a change to your listings on all of those platforms; just go into your MLS® System, update your listings there, and let REALTOR.ca DDF® do the rest.

For REALTORS® this means your listings receive increased exposure, and all leads generated go directly back to the listing agent. In 2020, REALTOR.ca DDF® generated more than 650,000 leads for REALTORS®. There are no referral fees to display your listings across all platforms, and best of all—with REALTOR.ca DDF® your listings will be displayed on Bing without any additional work on your end.

To get your listings to appear on Bing your broker needs to update their permission settings on REALTOR.ca DDF®.

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