Meet the New REALTOR.ca

Have you seen the new REALTOR.ca? Connecting with a REALTOR® and finding a dream home has never been easier thanks to a simpler and more powerful search function, enhanced home buyer calculators and access to highly anticipated school catchment areas.

The redesign, which targets desktop users, is the second phase of a multi-phase project which delivers an improved and responsive website experience for all visitors. With a host of small but impactful enhancements to the site navigation, REALTOR®profiles and listing details pages, the focus for REALTOR.ca continues to be promoting REALTOR®value and generating high quality leads for REALTORS®.

Benefits to REALTORS®:

  • More prominent opportunities for visitors to connect with REALTORS®.
  • An improved user experience to attract and retain visitors so we can facilitate more meaningful connections between consumers and REALTORS®.
  • Enhanced REALTOR® profile and listing pages, including neighbourhood details and a more prominent home for virtual tours.

As the No. 1 real estate website in Canada, REALTOR.ca delivers on its promise to facilitate consumers’ real estate needs with access to an average of 300,000 REALTOR® listings at any given time, promoting the value of using a REALTOR® and facilitating connections with REALTORS®. Last year, the site had more than 264 million visits and generated more than 2.6 million leads for REALTORS®.

“REALTOR.ca is owned by REALTORS® and, as such, we are committed to continuous enhancements to improve the site to ensure it remains Canadian consumers’ first choice when looking for a new home,” says Barb Sukkau, President of CREA.

REALTOR.ca contains no paid advertising and is the only website combining MLS Systems® feeds from every real estate board in Canada.